有肉 SUCCULAND
/ 圓月之徑 中秋禮盒設計
ART DIRECTOR
張擎宇 Cing-Yu ,Chang
DESIGNER
張擎宇 Cing-Yu, Chang
李佳諭 Chia-Yu, Lee
PM
張謹琪 Chi Chi, Chang
PHOTOGRAPHER
Han Chen
2024
透過圓面的切割象徵著法式布列塔尼酥餅獨有的餅面刻痕,圖形滑落的軌跡彷彿月相的幻化,色彩以天空接近晚霞的暖紫色來作為禮盒的代表色,代表著白晝與夜晚的交替使天空染了令人醉心的晚霞色,鏡面照映著大地所帶來浪漫愜意,感受不同的軌跡為生活賦予的意義,讓「鏡」與「徑」不謀而和,是一條深遠且佈滿奇幻的中秋之旅。
The circular cut symbolizes the unique surface marks of the French Breton shortbread, with the shape's falling trajectory resembling the phases of the moon. The color scheme adopts a warm purple hue, reminiscent of the sky nearing sunset, as the representative color of the gift box. This signifies the transition between day and night, painting the sky with an intoxicating shade of twilight. The mirrored surface reflects the earth’s romantic tranquility, evoking a sense of meaning through different paths in life. The harmony between “mirror” and “path” creates an enchanting and profound Mid-Autumn journey.